How to write press release?

What is press release ? It is an announcement organized for circulation to the news bulletins or media.

Headline

The headline of a press release tells what the press release is about. To clutch the attention of press release readers and journalist`s write eye catching headlines in newspaper. Acronyms should be in capital letters.

The headline must be colorful and short. The letter of a sentence must have capital letter and residual letters in small letters.

Summary

Summary is a solitary paragraph with 3 to 5 lines of 250 characters. All the sentences of a summary must start with capital letter, and others must be in small letters. All over again, acronyms must be in uppercase letters.

Body

The press release should contain date and as a rule it should originate the city or place of the press release. Pro online press release services such as PRLog, where you should not enter the date while it is available in automatic.

The body of a press release always starts with this section.  Introduction should be the initial paragraph of a press release, that usually provides vital answers for the questions like who and what, when...etc. 

Further explanation should be in body section. It must be of minimum 500 words or else at least 3000 to 8000 maximum characters it allows. The body must have at least of two paragraphs with 5 to 8 lines each. For excellent visibility leave some blank space after every paragraph.

Concerning

It is the last section of the press release which contains organization details with address.